This Week in Seongsu! Pop-Up Stores to Visit in October 2025 (Week 3)
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Discover the hottest pop-up stores happening every week in Seongsu, Seoul — the capital of pop-up culture.
Check back weekly for updated listings in the Wepick Letter Seongsu Pop-Up Calendar!
©스누피 캠프 하우스
01. Snoopy Camp House Pop-Up
📅 Oct 17 (Fri) – Nov 23 (Sun), 2025
📍 Camp House, 28 Seongsui-ro 7-gil, Seongdong-gu, Seoul
🕙 Hours to be announced
🏕️ The Snoopy Camp House Pop-Up Store is coming to Seongsu! 🎉
Over 300 Peanuts-themed goods and brand-new camping items
Free gifts for purchases over certain amounts
SNS follow event — get a Snoopy hand towel when you follow and share
Enjoy the warm autumn camping mood at the Snoopy Camp House in Seongsu!
©밍기적 하우스
02. “Duhamp-pa! MINGIJEOK HOUSE” Pop-Up
📅 Oct 17 (Fri) – Nov 5 (Wed), 2025
📍 LINE FRIENDS Square Seongsu, 77 Seongsui-ro, Seongdong-gu, Seoul
🕙 12:00 – 20:00 daily
💕 “Hey guys..! Let’s meet up!!” 🐤🐹🐰
Meet your favorite Duhamp-pa! characters at Mingijeok House in Seongsu.
🎉 Special limited-time benefits:
Follow the official Duhamp-pa! Instagram → receive one sticker sheet
Purchase any product → get one collectible “띠부씰” sticker (10 types available)
Spend ₩10,000+ → receive a Ham-mu balloon
Spend ₩30,000+ → buy the tarpaulin bag at ₩3,000
Take a photo in the pop-up photo frame, upload with tags → chance to win a random plush keyring
(5 winners selected after event)
Each visitor can participate once. In-store event only. Events may end early if gifts run out.
©QWER
03. QWER 2nd Anniversary Pop-Up Store
📅 Oct 17 (Fri) – Oct 29 (Wed), 2025
📍 Musinsa Store Seongsu @ Daerim Warehouse, 74 Seongsui-ro, Seongdong-gu, Seoul
🕙 11:00 – 22:00 daily
“Born 2 Rock” 🎸
Join QWER’s 2nd Anniversary Pop-Up Store celebrating the beloved virtual band!
🎁 At the offline pop-up:
Limited edition products, fan events, and exclusive gifts available only on site
Weverse Shop online pre-order: Oct 17 (Fri) 11 AM – Oct 29 (Wed) 11:59 PM (KST)
Worldwide shipping starts Dec 10 (Wed)
💖 Exclusive purchase perks (online/offline):
Photocards, keycap holder keyrings, monitor acrylic stands, and instant photo cards (varies by item)
@압구정막걸리
04. Apgujeong Makgeolli Pop-Up
📅 Oct 10 (Fri) – Oct 23 (Thu), 2025
📍 1F, 97-1 Yeonmujang-gil, Seongdong-gu, Seoul
🕙 Mon–Fri 12:00 – 19:00 / Sat–Sun 12:00 – 20:00
Experience the taste of Apgujeong Makgeolli in Seongsu —
a perfect blend of tradition and modernity.
🍶 Enjoy unique Korean rice wine pairings and discover a new flavor experience this weekend in Seongsu!
📅 Oct 10 – Oct 23 | 📍 Seongsu-dong 2-ga 272-32, 1F
©가치서울
05. Gachi Seoul Pop-Up
📅 Oct 14 (Tue) – Dec 31 (Wed), 2025
📍 16 Ttukseom-ro 9-gil, Seongdong-gu, Seoul
🕙 Tue–Sat 10:30 – 18:30
🦁 “Hojakdo Yakgwa Gift Set” —
A modern reinterpretation of traditional Korean symbols wishing for good fortune.
The tiger represents strength and humor, while the magpie symbolizes bright and joyful news.
Together they embody a wish for happiness and prosperity.
Yakgwa, meaning “a sweet treat good for the body,” has been a ceremonial dessert in Korea for centuries — a perfect gift filled with warmth and meaning.
한눈에 보는 위픽지도 받아가세요🗺️
매주 새롭게 열리는 팝업스토어! 💖
10월 성수 팝업스토어는 다음주에도 새로운 팝업스토어로 찾아올게요!
마케터 여러분! 팝업의 성지, '성수'로 오셔서 마케팅 인사이트 많이 얻어 가세요!